Thursday, 30 March 2017

AICPA to Roll Out New Branding

The American Institute of CPA establishes a new brand in collaboration with the Institute of Accountants Management and its joint venture, the Association of Certified International Professional Accountants.

The measure will create a unified brand for the three organizations, sharing the logo of the sphere and the same color palette. At present, only the logo of the association was published; The rest of the brand change that takes place in the coming weeks and should be completed by the end of 2017.

The renommement was announced in a letter to members of the institute's president, Kimberly-Ellison Taylor, and president and president of the CIMA Association, Andrew Miskin.

"This new brand signals that we are part of a global family with a shared commitment to accounting and management when we are within the framework of the Public Association," they wrote. "The same logo, colors and other attributes appear in all our brands to represent a constant beacon of quality and integrity in the world."